By ACSM
It has been two years since First Lady Michelle Obama’s Let’s Move! initiative prompted families, individuals and organizations to take their health into their own hands. The campaign has given American families the motivation to live a healthier life through physical activity and nutrition, and continue the fight against childhood obesity.…
By ACSM
A newfound – or renewed – commitment to health is a common sentiment each year after the holiday season of sweet treats, calorie-laden cocktails and scarce free time to stick to a fitness routine. Year after year, many people resolve to lose weight, get fit and be healthier, using the turn of a new year as motivation to turn over a new leaf.…
By ACSM
Marketing: A Powerful Force
Families are inundated with powerful and noisy advertisements in the fields of health and fitness, many suggesting get-fit-quick products. Fitness and sports marketing may lead us to believe we can get six-pack abs through a new exercise device or that a certain pair of shoes will make us play like the pros… if only that were true!…
By ACSM
Obesity rates in the United States have soared among all age groups, particularly among our youth. In fact, more than 23 million children and teenagers (ages 2-19) are obese or overweight, a statistic that health and medical experts consider an epidemic.
As alarming as this is, there are numerous opportunities to start changing this trend.…