Between October 18–21, this website will move to a new web address (from odphp.health.gov to odphp.health.gov). During that time, some functions might not work as expected. We appreciate your patience and understanding as we’re working to make this transition as smooth as possible.

U.S. Department of Health and Human Services Office of Disease Prevention and Health Promotion

The Role of the Media in Promoting and Reducing Tobacco Use

About this resource:

HHS Non-systematic Review

Source: National Cancer Institute

Last Reviewed: June 2008

Workgroups: Tobacco Use Workgroup

This resource summarizes the scientific literature about the ways mass media both promotes and encourages a reduction in tobacco use. Specifically, it examines:

  • Strategies the tobacco industry uses for advertising
  • Portrayals of tobacco use in news and entertainment
  • Ways the media can support tobacco control
Read more about this resource

Objectives related to this resource (1)

Reduce the proportion of adolescents exposed to tobacco marketing — TU‑22
Little or no detectable change

Suggested Citation

1.

National Cancer Institute. (2008). Tobacco Control Monograph No. 19: The role of the media in promoting and reducing tobacco use. Retrieved from https://cancercontrol.cancer.gov/brp/tcrb/monographs/monograph-19